Promoting the OzLotto jackpot
Thankfully or Tattersalls machines are still running, they have not cut us off overnight as threatened. I say thankfully because OzLotto has passed the $20 million jackpot sweet spot and is now offering a first division prize of $25 million. We are actively promoting this through our house syndicates and regular tickets. Our promotion reaches beyond the Tattersalls defined area and across to our main newspaper display. Thankfully the newspaper publishers don’t threaten to cut us off it we promote other product in “their space”.
We have a TV station working on our Tattersalls story in addition to the radio coverage already. I suspect this activity as well as intervention by the Minister for Gaming, the Small Business Commissioner, the State Gambling Regulatory Authority and my Lawyer has given Tattersalls reason to take another look at how they approach this. I hope so. I’m a retailer and as such want to sell tattersalls product. I have not taken any decision in my shop which I think will impact negatively on their sales or disrespect their brand.