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Tactical placement of MasterChef magazine

masterchef-papers.JPGWe have placed the latest issue of MasterChef magazine between our main newspapers.  We will leave it here for this week.  Sales last month slowed so we wanted to give the title a push through this tactical high traffic placement.  I have gone for newspaper placement because I think that there are people trying this title who would not usually purchase a food magazine.  We also have MasterChef located in our food section as well as in a couple of pocjets with weekly magazines – for this week.

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  1. shaun s

    Masterchef supply cut in half , the supply model is absolutly shagged ,they have no idea and go from one extreme to another

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  2. eric

    what happens to acp, i do sell 50 copies of gourmet traveller , but they cut me to 14 copies????but they increase all other craps..

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  3. shaun s

    Does anyone know where to buy the new junior masterchef book from ?? customers are chasing it but i cannot find a listing for it anywhere .

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