Continuing the series of shining a light on businesses that offer outside what is assumed to be in a local Aussie newsagency in newsXpress Candlewood in Western Australia. This business is close to the the Indian Ocean so it makes sense that their products have the beach flavour as you can see in these photos. This is a shop local visitors love for the gifts and other things they can pick up as a reminder of their trip.
The other different is product price range. Many of these items are gifts beyond trinkets some think are in a newsagency.
newsXpress Candlewood is a good example of a business that has transitioned beyond what many journalists and others think of as the local Aussie newsagency. It’s a testament to Julie and the team for what they have created is relevant locally and certainly not the traditional old-school newsagency.
I am grateful to newsagents like Julie for sharing photos so I can share them here, to reinforce the pitch that the local Aussie is not what many people think it is.
I don’t come here as often since I sold my newsagency. The newsagents who own the shops in this series should be proud. They are on-point retail businesses. best practice from the looks of it. I don’t care about the name, newsagent or not. What matters is how well the businesses perform. The rest of the discussion is noise I am happy to ignore.
What wonderful & inspiring retailers. Congratulations to all for the transition you have made and thankyou Mark for sharing. Each of these retailers have very nicely repositioned their businesses and I am sure they are each enjoying strong Christmas trade. This post is important not only for a handful of journalists but more importantly to inspire others in our channel and to remove supplier bias. Well done all!
Thanks Mark, the nine stores you have showcased are fabulous examples of the newsagency transformation that you have been leading the charge to for more than a decade. The ten year forecast of how to move from the failing heritage categories to more profitable gifts and cards using lessons learnt from Sophie Randall Gift shops.
Awesome to see this level of in store theatre.
Merry Christmas from the UK
Merry Christmas everyone.
Totally agree Steve.
Amanda it may not be relevant to you but it’s poor taste to call something noise out of ignorance which is currently displayed by a few yet embraced by the same few with their own banner equally unsuccessful in public recognition with name changing.
Have a nice Christmas Amanda and I trust the New Year will bring loads of happiness for you.
Merry Christmas Graeme. The noise to which I referred is not the posts but your comments.