newsXpress Bairnsdale was your local traditional newsagency, and then things changed. Now, it’s a vibrant gift shop attracting not only local shoppers, but people from outside of town, as well as online – from interstate. David (Tas as he likes to be called) and the team are constantly innovating. During Covid, they pivoted to creating personalised gifts and doing so very well.
Here are some photos of the business that speak to it as a business outside of what many in Australia would consider a Newsagency. Remember, I am sharing these photos to combat the assumptions too many Aussies, including journalists, tend to make about the local newsagency.
Thriving local Aussie Newsagency are not what they used to be, as these photos show. newsXpress Bairnsdale is in a regional Victorian town, far from Melbourne, and on the road to New South Wales. back in the day it would be traditional, but now it has to be innovative retail, and it is. It’s a testament to the vision and work of David and the entire team in the business.
What makes this business even more interesting is that it does not have lotteries – a further break from the traditional.
As a now retired newsagent, these photos are wonderful, so great to see. Well done everyone doing this.