A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Clever visual merchandising engages shoppers

This display is working a treat in the newsagency. Terrific comments and, better still, sales.

When it comes to VM, every day for us it is about playing against expectations and assumptions, trying, through product range, placement and display to pitch a narrative that is fresh and relevant to now rather than a reinforcement of a past.

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visual merchandising

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