Currently, there are 27,000 daily Google searches in Australia for Easter gifts and similar keywords. While it is too late for this year, newsagents selling online can do better in this season by tuning their online offer the be more seasonal.
Many of us have Easter gifts. Too few of us are pitching them online. None of us are in the top 100 results.
The Google searches indicate there are many on line ready to purchase. This is another example of how we can reach our local businesses beyond those who walk, ride and drive past our front door.
Online is where we have excellent opportunities for growing our businesses.