A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Learning about shopper perception from social media

Social media platforms like Twitter allow us to see what shoppers think about our channel. Looking this morning, I found the thread below on stationery. One of the comments caught my attention as they talk about the demise of local newsagents. Then, in the same thread is the comment that local newsagents were a godsend during Covid lockdown.

The more we engage on social media speaking about our channel the better. We have many good stories to tell.

Here’s the bit about the demise of our channel:

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newsagency of the future

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