Tomorrow, Tuesday, I am hosting a free online workshop for newsagents on how and why to take your Newsagency online. This is not a marketing event. I’ll offer practical advice newsagents can use regardless of current in use.
We will explore what to sell online, how to sell online, why it matters and go under the hood and look at what people are looking for right now.
Topic: How to take your newsagency online
Time: May 19, 2020 09:00 AM Melbourne time.
https://zoom.us/j/93928597710?pwd=Njh6M2FzRVNaeVdnK3NJK1pGTDEvUT09
Meeting ID: 939 2859 7710 Password: 778081
Anyone is welcome to attend.
If you’d like a session like scheduled at another time, including the evening, please let me know.
Currently working with minimal staff so evening session would be good if possible. Thanks
During the lockdown our online purchases increased significantly. Like most other people it gave us time to spring clean our home, re-organise our possessions and purchase items that improved the home. New photo frames and storage boxes were top of mind. Time was spent at Bunnings, my favourite place and home office supplies were also important. Of the online providers, Amazon was the most popular. They have a good website, delivery and returns policy. The issue for small players is matching this service level and competing with the Amazons and specialist online businesses. It can be done, but you’d have to be fully committed and not just doing it as an afterthought.