There is no slowdown to the sale of poo in the newsagency. What started as an emoji on digital platforms, is now in games, toys, plush, squishies, cards, books, candy, posters, badges, more…
Poo has broad demographic appeal and is represented in a mix of suppliers.
While we have poo products mixed in a range of categories in the business, there is enough product to bring it all together in its own category. Yes, I am serious.
What is interesting to me is that I thought the interest in poo products would have passed by now. We have seen products available for a few years. That it is part of Christmas 2018 and the extent to which products are available is unexpected. That said, we are working to make the most of the opportunity.
Retail today is all about being opportunistic, jumping on products and categories that have a social media play or connection and leveraging this for maximum benefit. Poo fits that.
Now, to round out the interest, we need a poo magazine or one-shot.
what a shit story 🙂
predicable, but I love it!