Staff on the road for my newsagency software company Tower Systems have been provided a branded t-shirt with this image on the back. The reaction has been terrific, with people commenting positively about the data shared.
I had the infographic designed as an alternative to the a-frames I see used by small business retailers. I figured that facts could be leveraged to pitch the importance of small businesses in our economy.
Politicians only appear interested in small businesses at election time and event then their interest feels, to me at least, ignorant.
The small business community in Australia is important and valuable. I think we need to embrace every opportunity possible to pitch the facts of this.
Do I not love statistics.
Of the 2 million businesses, around 60% employ nobody and another 27% are micro, ie most likely don’t employ more than the owners. Just 200,000 are small business offering meaningful employment.
Of these 200,000 businesses, 60% are in the construction, professional services, real estate, rental, agriculture and finance sectors. Not your average politician’s focus.
A mighty 25,000 are in retail and that includes all those larger franchises that in the puclic’s view are effectively part of larger organisations.
But don’t let facts get in the way of a good story. Support your local business LOL.
Dear Jason,
My numbers were all taken from the Australian Parliament website. The numbers are based on 6 years ending 2014 and were published in December 2015. Yes they are not fully up to date, perhaps you can share a source of more recent data of equal status.
https://www.aph.gov.au/About_Parliament/Parliamentary_Departments/Parliamentary_Library/pubs/rp/rp1516/Employ
Waiting.
Great contribution from you Jason. Nothing practical, only put downs. Yeah, great, well done.
Icons? You’re complaining abut icons? Why not go and create something good rather than shooting down others? Because that is too hard.