A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Promoting Mother’s Day cards at the counter

The impulse card unit we have at th counter is working a treat selling Mother’s Day cards for us. While then unit holds three different card designs, we often only place two so that more of the design at the back can be seen. This is key to achieving full potential of the counter unit placement.

It is a thrill selling out of Mother’s Day card designs because of this tactical shop floor engagement away from the main display.

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Greeting Cards

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