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Moving newspapers to the wall of the newsagency

I like this wall hanging newspaper unit that I saw in retail last week.

While it would struggle with the Saturday weight and quantity of The Age or SMH, it could certainly work on weekdays and in lower volume sales stores.

I like the stand as it reduces the floorspace needed for newspapers and floorspace is a considerable cost of low-margin newspapers. Reducing floorspace overhead is valuable action we can take.

Years ago, many of us had the boat anchor newspaper stand front and centre, in prime position at the entrance to the business. Many of those have gone because the floorspace costs can no longer be justified, in this time of year on year sales declines.

Placing newspapers on the wall, maybe the back wall, good be a way of financially justifying stocking newspapers for a while yet.

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Newspapers

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  1. Bruce H

    We designed our own narrow, vertical paper cabinet in a recent refurbishment. Still near the front, opposite the counter, but doesn’t take up the space of the old style cabinet. It works a treat, – we just have to regularly reload it on weekends when the papers are big.

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