Here are photos from my brief time in the UK late last week, showing the space efficient lotteries fit requirements in different types of businesses.
This photo is from out the front of a WH Smith.
This is from inside the same WH Smith, placed with magazines.
This is from a Tesco supermarket in London.
It is interesting the placement of the small footprint stands next to high traffic locations.
The big difference between the UK and Australia is the connection between lotteries in the UK and community engagement. They run local lotteries supporting 51 local British communities.
It will be interesting to see how the federal government handles the roll out of the proposed Olympics lottery. It would be the first national community-c0onnected lottery from what I understand. It will be important for existing small business retailers to be part of the sales network.