I shop this video at my shop on the weekend. Watching it you can see how the floorspace is zoned to appeal to different demographics, how we use key international brands to attract choppers and how we pitch the business as it’s own thing and not as a newsagency.
Take a look…
I share this here to show how we are using brand name products to attract shoppers from the mall and to pitch, through the products, that we are not the business they may think we are.