I am pleased to see more product brands protect their intellectual property by taking on retailers who stock knock-off products.
Most recently I have seen this action against a discount retailer selling fake Beanie Boos. The Rockhampton retailer was selling products at less than half price. This alone should have made people wary.
Check if the product you could soon spot the fake – the branding was sub standard, they face wonky, the trademark bright eyes dull and the product itself felt inferior.
Cheap products are cheap for a reason. A sales rep you have never seen before walking if unannounced and offering ‘brand name’ products cheap you need to ask tough questions. Brands have authorised distributors, check with them.
Selling fake products opens your business to seizure of these products and other action.