A tweet a few days ago to 12,100 followers of Steve Molk frustrated me:
As no one had responded so I did last night. We had a conversation on Twitter. here is how it went:
A tweet a few days ago to 12,100 followers of Steve Molk frustrated me:
As no one had responded so I did last night. We had a conversation on Twitter. here is how it went:
In the world where everyone wants to get away from the Newsagency name I wonder when the Groups will start changing their names and rebranding to get away from the NEWS in their name .
I wonder when newspapers will cross the “worth doing” line and retailers and distributors will just tell publishers not to bother.
Given volume decimation and ever reducing retailer margin percentage, that day cant be far away.When the sale of one item can generate the same margin income as a whole week of newspapers (with the associated work load) Id suggest newspapers as a retail prospect is in trouble.
Sure it will revert to the convenience channel, but we know from the whole 7-11 episode that convenience is basically unviable unless you cheat the wages system and the tax man. Another $50 to $100 a week isnt going to turn that around.
Gee I reckon if the “tail” got itself together it could giver the “dog” a bit of a shake up.
Steve’s comment and Mark’s initial response were both spot on. The good ones will leave to join other sectors. The bad ones will die as will the “Newsagency”.
We all thought the butchers,bakers vegie shops etc would die out as well with the big supermarkets but guess what they arn’t and some are thriving.Newsagents won’t go we will just be better at what others want to take from us
Paul,
Thriving butchers look nothing like old butchers. Thriving bakers look nothing like old bakers, and thriving vegie shops look nothing like old vegie shops. These revitalised businesses are mostly operated by the next generation starting from scratch…new shingle, new fit out, new suppliers, new mentality.. all are engaging on social media to an audience that wants to spend money. None of the above relates to the Newsagency chanel.
Where there is a broader conversation to be had, the key point to me is that none of those who are paid to represent newsagents are actually doing their job on social media. Shame on them – another reason newsagents should not pay them.