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Next generation adult colouring attracts special interest shoppers

IMG_2192Interest in adult colouring has evolved, thankfully, into special interest colouring with a terrific range of highly targeted colouring titles that connect with special interests cross a range of ages an interests.

What I especially like about this evolution is that mass retailers are not engaged in this space and that the special interest products are not being pitched by magazine publishers and traditional newsagency suppliers.

While the sales volumes are nowhere near what we saw when adult colouring first took off, there are interesting enough to be valuable.

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  1. Subaru

    I have a mate in the Melbourne area thats looking for the Misfits adult colouring in book (his daughter is into anime) … I know they’re about due for return now. Can anyone in the area please let me know if you have one?

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