Social media is a perfect place for connecting your newsagency business with adorable images people are certain to love. Take the dog and cat images in this post I did on Facebook a couple of days ago – they are images from greeting cards. In taking the photos I focussed on the face of each animal rather than the whole card. I figured this would gain more traction.
Sharing images that evoke a positive emotion is important in social media engagement. It is good marketing activity for the business, far more valuable than promoting products available elsewhere such as weekly magazines, newspapers or lottery products.
The more you use social media in a way that pitches you and your business as unique the better.