A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Terrific magazine store design

The Hudson News at Grand Central Station has a busy thoroughfare on either side. The store designers embraced this with a circular design while at the same time creating a space that brings you in and makes news the feature – with the ceiling news ticker and TV screens dotted throughout with current commercial new playing.

I love the feel of this shop. It is perfect for its unique high traffic location.

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I get that most of us could not justify this type of fit. That said, there is plenty to learn from segmenting magazines through to making the range enticing. Take a look at this photo showing how they pitch a segment:

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I love the line: Takes you places.

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magazines

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