The list of newsagency outlets supporting the Adelaide Advertiser House of Wellness promotion was wrong. Look at these three businesses:
- MODBURY Newsxpress Tanunda 5092 SA
- MODBURY Newsxpress Beers Newsagency5092 SA
- MODBURY Newsxpress Birdwood 5092 SA
None of the listed businesses is located in Modbury or anywhere near Modbury. South Australians would have looked at the list and realised it is wrong an, most likely, ignored it.
The list was also in an unhelpful format – leaving punters to do too much work to engage.
It was a big fail from News Corp. on this promotion. I wish they would invest more in quality content and less in poorly executed promotions.
One slight correction, mark – the SA promo is in today’s Advertiser.
Almost the whole list is wrong someone’s stuffed up
David I thought that but the story has this date: December 22, 2015 11:57am
Their promotions defy logic, the Wellness offer was also in last weekend’s paper, before the magazine was available.
Not as bad as the previous promotion, where they forgot to publish the token for the DVD on the first Sunday, causing uproar, mirth and anger amongst customers.
At least one of those outlets is closed.