Christmas kicked offer for us around a month ago. Looking back on the first four weeks, there is a terrific sales bump, providing confidence that this year will see a good increase over last year. The increase is primarily in cards, ornaments, gifts and special interest items.
Retailers often talk of when Christmas kicks in. This year, for me and many I talk with, it has been an early start … for which I am most grateful.
We have had a great Christmas so far, cards are up 30% on last year. Plush is amazing, literally walking out the door. The main secret for us is being an active member of our local community.