In The Sunday Telegraph newspaper yesterday I noticed several ads for half price home delivery of the newspaper embedded within articles on several pages of the newspaper – like they were part of the editorial content while, in fact, they had no connection with the editorial content.
Only outdone by the complete front page of the Sunday Age – the whole front page is an ad – what is the world coming to.
I get the ad that looks like an ad. These placements in the telegraph did not look like ads.