With change mission critical to newsagency businesses today it is important we check current revenue by department with that of three years ago. I say three years as that takes you back to 2012, when too many newsagents were not thinking about major change being necessary to the future of their business.
For the purpose of this analysis, do not consider any agency lines such as lotteries, bill payment or parcels. Only look at retail products: cards, magazines, newspapers, stationery, gifts, toys and other products you sell.
Compare revenue, unit sales and percentage of product revenue contributed by department.
Your newsagency software ought to provide this comparison easily. Read through it, think about where you are at today compared to 2012. Think about this in the context of the traffic you are generating. Has your business transitions as much as you expect?
These are important factors to consider, actors I will pick up on later this week.