A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Nice gift pens we could sell in the newsagency

IMG_7492I like this floor display unit of four different gift packaged pens I saw in a regional Staples store in the US last week.

While we usually get gift pen offers for key seasons, we are rarely offered a floor display unit with four pen types each packaged with a value-add gift. This is smart packaging which would drive pen and refill sales for us I am sure.

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Stationery

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