We had a customer shop with us Friday for the first time, spending $89.95 on a destination purchase. They came to our shop to purchase items we had promoted for two days on facebook for $5.00. This shopper is a collector of the items we promoted. They will certainly be back. W3e estimate that they spend in excess of $500.00 a year on their collection.
While the narrowly targeted $5.00 Facebook spend attracted more shoppers, this is one who was clear with us about the value of the facebook ad.
Yes, we can attract new traffic for our newsagencies.