News Corp. has announced it is shutting mX, its free daily newspaper in Melbourne, Sydney and Brisbane in two weeks. This move is a recognition by the company of evolving news and information consumption habits, particularly in the commuter space in which mX operated.
While newsagents are not directly affected, there could be an opportunity for those serving commuters for later afternoon newspaper sales.
I think the move by News reflects the fact that people would rather spent their commute on their mobile devices than reading the crap News put in mX (I have seen a fair bit of advertizing for the Courier Mail digital offerings in and around train stations and transit hubs here in Brisbane for example)
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