The CEO of the ANF says the ANF supports the MPA pilot of new magazine supply rules for newsagents to gather data on magazines in newsagencies. The CEO ignores the considerable data set already available in newsagencies. Here’s a new 11 minute video from me outlining some of the data available.
This video illustrates that as a channel we have all the data necessary to support our claim of unfair treatment of magazine supply.
It galls me that our suppliers and the association that ought to be representing newsagents ignore this data.
We have this data because the magazine distributors themselves required us to gather it and provide it to them.
If the ANF consulted with newsagents as it claims to it would have known this data is available. Instead, it falls into line with the distributors and fails its members along the way.
How the ANF justify their position on this issue is beyond me. The ANF say the data doesn’t lie,well as they and the MPA have been repeatedly been told they have our sales history but continue to ignore it. Why should we not only have to battle our suppliers but also the ANF .To the ANF you are wrong !!
Mark on the basis of their behaviour on this issue I think newsagents should save their money and quit the ANF.
Shocked at the poor representation of newsagents.
Publisher there are many newsagents who have come to expect this lazy an ill-informed representation.