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Non-compliant use of magazine co. stand by Coles

cmagI’ve noticed Coles using this publisher provided stand to host their free titles like Baby Toddler title placement I saw a while back. This would upset publisher reps if found in a newsagency. I support suppliers take – stands they supply should be used for products they supply.

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  1. Maria

    Wait! Only last week you posted about repurposing supplier stands.

    Your consistency in advice is poor. This blog is ever so quickly turning into a soap box for your gripes!

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  2. Mark Fletcher

    Maria – two different topics. last week it was about repurposing an old stand for which there was no more stock. This post here is about how Coles is using a stand funded by a publisher.

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  3. Maria

    In both cases paid for by a supplier

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  4. Mark Fletcher

    No, the first was funded through stock for one off use and what I do with it after that was up to me. They were happy for me to throw it away.

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