We have had a soap called Bethlehem as part of our gift soap offer for Christmas. We have sold double what we expected to sell and could have sold plenty more. Customers love the name but the scent, the look of the soap and the presentation as a gift.
The Bethlehem soap has worked in many situations where people are not sure what to give to a friend, neighbour, teacher, doctor, priest – it’s been a go to item for us in gift selection help.
The experience reinforces the value of trying again. We have offered soap previously without this level of result. This time, we have found a product that works perfectly for us in terms of customer love, return on floor space and return on inventory investment.
Based on our first experience I thought we could not sell soap. Of course – not all soaps are the same. This range works a treat and I am glad we have it to ourselves in our centre. It is generating good traffic for us as word of mouth spreads.