Kudos to the folks at Dolly for their five different covers on the One Direction members. It’s a brave move. We have done what we can to show off the five covers but can’t devote enough full face pockets to have all on show at once. One Direction is not driving sales as it used to – calendar sales are the best indicator of that for me as I have good data. Calendar sales laid out against first week’s sales of their latest album compared to their previous three shows that while the band remains popular, that popularity is not translating into the sales they used it.