This is our third year with The Melting Snowman and sales are as strong as ever. We thought it might slow and so placed it among all Christmas products and not under the spotlight at the counter as for the last two years. It’s sold from the regular Christmas table. It’s purchased as a gift for a co-worker, for Kris Kringles and even for home for fun with the kids.
The rapid stock turn makes The Melting Snowman a top performer this Christmas again on the return on shelf space and return on inventory investment measure stakes.