When we lose good people from our newsagency channel

Vicki Rossi finished up with Pacific Magazines a couple of weeks ago as part of a restructure within the business that saw several senior people and others leave the company

As Retail Sales and Circulation Director, Vicki was the executive at Pacific most responsible for the newsagency channel. In this role, Vicki served us the company well, ensuring that newsagents were a key part of Pacific circulation strategies. Sure there was progress with supermarkets, but there was progress with newsagents too.

Vicki and those who reported to her were responsible for the nexus program, the best supplier support program for newsagents in the history of our channel. Yes, it is better than Connections because it offers practical business growth tools newsagents can use like email and SMS campaigns, it offers rewards based on real sales growth, it offers us access to comparative performance data by title and marketed us personally to people in our postcode area. Vicki was a key driver for nexus.

I have seen sales data that demonstrates the value of nexus to newsagents. Those who use the tools of the free nexus programs out perform newsagents who do not.

We have Vicki and the team she led for years for this opportunity.

I am sorry to see her leave but I understand that pacifies and parent Seven West needed to address poor numbers and cutting costs is one way for them to do this to appease shareholders.

I am grateful to Vick for her active support of newsagents publicly and privately. pacific magazines will miss her.