I liked some of the tools offered by News UK to retail newsagents for selling their newspapers which I saw at the Better Retailing LIVE 2014 conference in Manchester this week. For The Sun they had a spring-loaded shelf unit, a cor-flute floor display unit, a magnetic wall unit and the counter mat unit in the photo.
The wall and counter mat units have a cavity into which you can place a full newspaper for display under a strong cover. Very smart.
I received a counter mat a few weeks ago , they look pretty good and I was thinking it would be good if golden casket did the same , would be good for syndicates with the little pocket to insert the offer
Shaun is it like this with a cavity for the full newspaper?
no the cavity fits an a4 add in it
Ok. What makes this special is that you can display the whole front page and hold the whole newspaper in the cavity. Smart.