I am appalled by the advertising I saw being used by Philip Morris in the Philippines earlier this week promoting Marlboro cigarettes.
DON’T BE A MAYBE BE> Marlboro reads to me like a pushy message, a demand almost. Like if you don’t smoke Marlboro you will be a maybe and who wants to be a maybe? Not Filipinos who fight to break of subsistence living and dream of being more than a maybe.
This ad is a taunt that I think is designed to play into the unique psyche of Filipinos.
This type of advertising for products that cause cancer and many other health problems is appalling. Smoke these things and maybe you’ll get cancer. Hmm, I don’t think that’s what the MAYBE in the ad means though.
Shame on Philip Morris.
I think the Marlboro Man adds that ran in Australia were just the same meaning “If your a real man you smoke Marlboro”.
Carol I agree. But that was long ago. I took this photo Monday.
They have moved onto a country with no regulations but still with the same purpose. Cigarette companies have no morals.