We’ve had the Hallmark Peppa Pig stand for under a week in our Peppa Pig corner and it’s working a treat.
The branding is excellent – the way it owns the whole stand. This is what attracts the target audience and they bring parents and grandparents who buy.
It’s a retailers joy to watch.
The success of this stand from Hallmark is a perfect example of the value supporting licenced products that are backed by a company that understands the value of strong brands.