This display of Coke and related product in a Coles supermarket in Melbourne is bold and eye-catching. The inflated Sherrin AFL football hanging above the boxes arranged as a stadium caps it off well. The display shows what can be done with creative placement of product on the shop floor. Sure in this Coles they have the space for the display. In fact, it’s good use of dead space toward the rear of the store.
Click on the image for a larger version.
I wonder what it cost CCA to have that huge in place.
Where is this Mark?
This was in their Richmond Victoria store.