We continue to have success with retro products from mugs to magnets to retro toys like these pushing puppets.
I love seeing an older shopper showing them to someone. You know if they pick it up the chances of them purchase increase dramatically.
We have had these on the shop floor – near our greeting cards – for just on a week and have sold four. I’m happy with that. The margin is excellent.
Retro Products in a newsagency….well yes I suppose it will not be long until many of our everyday product offering is considered ‘retro’…newspapers? magazines? cards?…today I am listening and have read (yes Hard copy newspaper) an article initiating the testing of school children and the naplan test being done online…followed up by an interesting assortment of callers, readers and academics who all seemed appalled that the days of children actually being taught how to write by hand will soon be gone…year 3 children being tested online…no more ‘pen licences’ etc etc. Interestingly the backlash I am listening to from a wide age group fills me with some sense of confidence that surely our children will continue to be taught to write by hand….surely…otherwise where does it leave the card industry in ten years time ???? Interesting !!!