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Sunday newsagency marketing tip: Use your business card

What does your business card say about your business? Does it pitch you and your business or does it include the basic details? Does your card represent your unique selling proposition or does include the basic details?

Does your business card define you and your business? Does it reflect how you see yourself?

A business card that’s basic will achieve basic results for you.

Maybe that’s what you want, a basic, functional, business card. While there is nothing wrong with that, a business card can be so much more.

A good business card can encourage pride in your business, it can promote your business it can attract new shoppers and it can be clear on your USP. A good business care is one you will be proud to thrust your card into the hands of more people, inviting them to connect with your business.

Take out your business card and have a look at it, think about whether it pitches your business in the best way possible. Embrace it if you are happy with it, change it if you are not.

Make your business card your personal advertising billboard. Get noticed. Get more business.

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