The latest issue of The Australian Women’s Weekly looks stunning. The cover shot is ideal for the magazine. The purple theming on the cover and supporting collateral works too. Kudos to the people behind this.
We have AWW in the usual location as well as featured with weeklies for the first week of the on-sale. In a couple of my newsagencies we are promoting it at the counter as the magazine of the week.
Note in the photo the placement of the AWW puzzle title above AWW. This always works for us.
Nice of them to put purple on the cover to show they are supporting Freo Dockers in the GF tomorrow.
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