Working the counter beyond confectionery

In one of my newsagencies confectionery is not strong enough to justify premium counter space so we have been trying more impulse purchase items. Our requirements are 50% GP or more, rapid turn and small footprint. These USB car chargers are ideal for our purpose – easily understood, good margin and good price point. We’re making more money from these than we make selling chocolate bars.

I appreciate our situation is not common in that most newsagents continue to enjoy success with chocolate at the counter. I expect that newsagencies in shopping centres will sell less confectionery in the future with the growth in convenience stores and stronger competition from new generation petrol outlets.