It’s been good to see newsagents engaging with Pacific Magazines on their stand at the GNS Market Fairs. Pacific has been pitching their nexus newsagent partnership and showing off the tools within nexus that make this a real partnership. At the fairs newsagents have been able to get free training as well as insights into how newsagents are driving shopper traffic and in-store engagement using the free tools in nexus.
It’s disappointing other magazine publishers have not embraced the trade show opportunity this year to better connect with newsagents.