gizmo gifts on brunswick Street Fitzroy in Victoria is making excellent use of their windows. Indeed, this all red window was inspirational – presenting excellent VM ideas. It’s one of two windows the store has and they are using it to attract shoppers with a colour themed display. They are displaying product from a number of suppliers for excellent effect.
Here is the other window. This time with a white theme. Equally as effective as the red window. A good range of products appealing to a range of shopper interests and needs. Their colour theme is what attracts your eye to this and the red window display first up and then you notice the gifts. Very smart.
These are the types window displays we are competing with in the gift space. It’s my marketing tip today since for many newsagents, the window is a key part of marketing strategy.
Click on the image to see the detail.