We’ve sold 8 copies of Directioner, the One Direction magazine. I have checked with some other stores and its equally flat there. We pushed the title for ten days with placement on the lease line, facing the mall. We’re now pulling back as we need the space for products that will deliver better GP for the space commitment.
One Direction is flat all round at the moment, waiting for the concert tour to start so that we get some momentum again. Of course publishers and suppliers and still sending LOADS of stock because they can!
Pushed it hard as well but only sold 2 copies. Trying something else now…..