We’ve put together a range of products to leverage what we have discovered is continuing interest among our customers in the Keep Calm and Carry On propaganda message from World War II.
These items are on a feature gift table facing into the mall. They attract shoppers as I saw first-hand Wednesday afternoon. One shopper purchased a gift after being drawn to the display while walking past our store.
I love it when we make a sale to someone attracted to us for products that are not traditional newsagency products. we all need to achieve more of this.
We recently got some Keep Calm canvas prints (with variations on the slogan) and they have sold well.
Anything with this slogan is very popular right now.
Yes, and it is also viral on the social media world.