I created for gameinformer magazine on the weekend when I saw the cover of the latest issue for the first time. I wanted to show off the amazing cover. The display pops visually more than is reflected in the photo. I went for a monochrome backdrop to help make the cover pop.
The display is in our men’s / sports / tech area of the store. People leaving this area see the display easily.
While gameinformer sells well already, I wanted to see if we can lift sales beyond what we usually achieve – hence this feature display which we will leave in place for a week.
That is an awesome display! Should grab some attention.
I’d expect gaming mags to do a bit better since E3 is on this week.
Definately the most popular magazine in this category for me. Customers say it has the best articles, plus is always the first one out with an exclusive about a new game. Very reasonable price.
Yes Steven. This is another reason we are giving it time in the spotlight – easier incremental sales.
I sell Gameinformer even though EB Games is next door. Its probably the best mag in that category.