The winner of the Breville food processor we gave away as part of our Mother’s Day promotion collected the prize on the weekend and was happy to pose for a photo. It’s terrific when customers collect a prize and are so thrilled to have won. We love to see their happiness and to see another campaign have come to a successful conclusion – for the winner, our partner supplier – Hallmark and for us in terms of sales growth.
Competitions where one of your customers wins works a treat as it connects us locally with the prize. While this is not possible with a massive prize, it works with this type of prize.