A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Refreshing BRW cover

The makeover of BRW magazine from Fairfax has resulted in terrific sales growth as the recent audit results showed. The latest cover is terrific for a business magazine. It makes the magazine look more appealing than the usual business fare. It’s bright and appealing. This is what will get people who don’t usually reach for a business magazine to pick up the title and browse.

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