We have reconfigured the entrance to our magazine aisle and brought in a table of remainder books. This change is part of a series of changes we have made this week to accommodate Mother’s Day products and to generally change up the shopping experience in the newsagency.
The book table has a lower profile than the magazine unit it has temporarily replaced and this in itself provides quite a different feel to the space.
Our book sales are up year on year. this sales growth and the good margin makes books a valuable impulse add-on to a magazine purchase.