Kudos to the Herald and Weekly Times for their support for AFL premiership opportunities and communicating with newsagents early about this. Several days ago they let newsagents know about these traffic building opportunities around AFL premiership activity:
- Mark Knight Premiers Poster – Monday October 3. The posters will be $2.00 and will be available through Newsagents ONLY.
- Free Premiers Bumper Sticker – Tuesday October 4. The stickers will be free with the purchase of the Herald Sun and will be available through distribution and retail newsagents and direct relationship outlets such as supermarkets.
- Premiers Glossy Magazine – Wednesday October 5. A Premiers magazine will be available to purchasers of the Wednesday Herald Sun for $2.00. This will also and will be available through distribution and retail newsagents and direct relationship outlets such as supermarkets.
- Free Premiers Poster – Thursday October 6. A Premiership poster of the winning team will be free with purchase of the Herald Sun and will be available and will be available through distribution and retail newsagents and direct relationship outlets such as supermarkets.
In AFL mad Melbourne it is good to know well in advance about these opportunities. We certainly plan to leverage the premiership opportunities in my newsagencies.