newsXpress is the only newsagency marketing group with a full year TV advertising commitment. The national TV ads started last month. Ads are changed monthly, reflecting seasonal opportunities, special deals and other newsXpress specific opportunities. They are as much about brand awareness as they are a call to action.
Here is the latest newsXpress TVC.
While I am a newsXpress Director and therefore conflicted, that newsXpress newsagencies are being promoted relentlessly and nationally on TV, 4,200+ spots over the next year, is good for newsXpress, its suppliers and the broader newsagency channel.